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Kaleigh Moore

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Freelance SaaS & eCommerce content writer

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Kaleigh Moore

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Must-have Home Office Investments Under $100

January 2, 2017 Kaleigh Moore

If you work from home, you know your home office space is like a sanctuary.
 
Not only does it need to be comfortable and work-conducive, but it also needs to include some tools that keep you efficient and healthy. After all, you spend a lot of time in there.

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In Personal Tags gifts for freelancers, home office

Writing Email Subject Lines That Stand Out From the Holiday Deluge

December 16, 2016 Kaleigh Moore

Right now, I’m getting about 50% more emails than I usually do.
 
Holiday promo after holiday promo is rolling into my inbox.
 
And honestly, I’ve only actually clicked on 2-3 of these emails to see what’s inside.
 
Know why?

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Tags writing strategy, email subject

How Freelance Writers Stack Up: New Research

November 28, 2016 Kaleigh Moore

You know what?
 
Perspective is a good thing.
 
Sometimes it’s interesting/important to know how the work you’re doing compares with your fellow writers.
 
So I wanted to share some new and new-ish data that sheds some light on the freelance writing world.

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Tags freelance writing

Writing Formulas That Drive Conversions & Sales

November 16, 2016 Kaleigh Moore

Guess what?
 
Writing to drive conversions and sales is super simple.
 
And you don’t have to be Don Draper to nail it.
 
All you have to do is follow some tried and tested formulas that advertisers and copywriters have been using successfully for years. They work!
 
Let’s look at some of my favorite formulas, shall we?

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Tags writing tips

Should Freelance Writers Market With A Name or A Brand Name?

November 2, 2016 Kaleigh Moore

Here's a question I hear a lot from freelance writers:
 
Should I market myself as a person with just my name, or should I try to build a brand for my business?
 
The answer, in my experience, is a clear one.

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Tags freelance writing

Making the Case for an Offbeat Copywriting Voice

October 19, 2016 Kaleigh Moore

There’s a lot of sterile copy out there.
 
And guess what?
 
It doesn’t sell. It doesn’t inspire. It doesn’t even tease out a little smirk.
 
Because it’s BORING.

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Tags copywriting

Should Freelancers Go to Conferences?

October 5, 2016 Kaleigh Moore

In September, I tried something new.

I attended my first business-related conference (SumoCon, hosted by AppSumo.)

The thing was: I wasn’t really sure if conferences were for me.

I’d been to my fair share of work-related conferences in the past (and at this point in my freelancing career) I went in knowing that it very likely might not become a habit.

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Tags freelancing

Being a Better Businessperson for Your Freelance Writing Clients

October 4, 2016 Kaleigh Moore

You know what I hate?

I hate waiting.

Life involves a lot of waiting. Waiting in lines, waiting at stoplights, waiting for a package to arrive...It's just part of the process. We have to deal with it.

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Tags freelance writing

How to Stop Taking Edits Personally

September 14, 2016 Kaleigh Moore

Stop Taking Edits So Personally

Writing is the first hurdle.

Getting your edits done is the second.

You think you’re all done with a project and then…Ha! Nope. You’ve got some re-writing to do.

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In freelance writing, Writing tips Tags editing

Mistakes I Made Early in My Freelance Writing Career

August 24, 2016 Kaleigh Moore

This is kind of embarrassing.
 
When I started freelancing, I did some things that, looking back, I wish I wouldn’t have.
 
But…you live and you learn. So, I’m gunna share this with you today so you can have some lols and hopefully learn from me too. Don’t lol too much, please.

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Tags copywriting, freelancing, writing

The Starter Kit for Freelance Writers

August 8, 2016 Kaleigh Moore

Today, I’m sharing all of my favorite things that make life as a freelance writer easier. Think of it as a freelance writer starter kit that I’ve put together just for you.
 
It took me about three years to discover and realize the importance of these different things, so I’m hoping this will save you some time. Let’s dive in.

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In Freelance business Tags freelance tools, writing tools

The Trouble with Self-Competition (And Doting on Monthly Income)

July 25, 2016 Kaleigh Moore

Remember a couple of weeks ago when I talked about freelancing and loneliness?
 
Well, there’s something else I’ve been wrestling with, too.
 
It’s competition.
 
Not competition with my peers—competition with myself.

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Tags freelancing

How to Write Compelling Intros

July 11, 2016 Kaleigh Moore

I’ve noticed something.
 
Short, compelling sentences work as an intro.
 
They work well.
 
Why is that?

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In Writing tips Tags writing tips, writing examples, writing resources

How to Write More Efficiently (And Earn More $$ as a Freelance Writer)

June 28, 2016 Kaleigh Moore

Most weeks, I write anywhere from 8,000-10,000 words for various projects. That’s some pretty serious writing, I think.

Remember in school when a 500-word paper seemed daunting? Yeah. Welcome to my life. I do that 20x a week sometimes.

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Tags writing strategy

The Best Tip I Ever Got from a Content Manager

June 15, 2016 Kaleigh Moore

Have you ever tried writing about something you really don’t know much about?
 
It’s ridiculously hard.
 
Even the best writer will spend 3-4x longer putting together a piece about a subject they’re unfamiliar with because, well, they have to learn about it first. Duh.

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A Freelance Writing Reality: Loneliness

June 1, 2016 Kaleigh Moore
kaleigh-moore-writer.jpg

For the most part, I love the fact that I get to work from home.
 
I get to walk my dog, wear sweatpants, and don’t have the office interruptions that are productivity’s worst nightmare. I can really knock out some writing assignments with long, uninterrupted stretches of silence.

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In Personal Tags freelance, copywriting

Things I Wish I’d Known When I Started Freelance Writing

May 18, 2016 Kaleigh Moore

I started freelance writing about two and a half years ago. I was doing it on the side, and eventually, I realized that with the referrals I was getting, it was feasible to make it my full-time gig. 

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Tags freelance, writing, copywriting

Juicy, In-Depth Lessons on Creating Effective Copy

May 5, 2016 Kaleigh Moore

Do you see that title? It’s wordy.

Just like the posts I want to share with you today.
 
Part of my daily work as a freelance writer is putting together long, in-depth pieces on…you guessed it…writing.

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Tags effective, copywriting

Where to Find Freelance Writing Gigs

April 18, 2016 Kaleigh Moore

OMG, I need more freelance writing work.

Whether you’re just starting your freelance writing career, or if business is a little slow, you might feel the above sentiment.

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In freelance writing Tags writing, freelance

The Ultimate Cure for Writer's Block: A Love Story

April 5, 2016 Kaleigh Moore

Every now and then, I get stuck. I have days where my brain goes into full-on meltdown mode, and throws a tantrum like a tiny child in the toy store—flailing and crying and completely refusing to do anything but what it’s supposed to.
 
I guess you could call it writer’s block, but I just call it an off day.

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